INOX Cookware – Packaging Design Utilizing our extensive experience in 3D product visualization, we collaborated with Inox Cookware with their upcoming non-stick gift set. In line with the product’s target market, the aim was to develop visuals that were inviting and were presented within a kitchen setting. We used digitally scanned assets to populate the sets that showcased the product in its intended environment. Given the print medium, a white backdrop was used to add much needed contrast to the composition. Beginning with 3D modelling, our team developed custom shaders for the non-stick set and utilized image-based lighting to create photo-real representations of the actual product. Developing a packaging design to maximize the perceived value of a cookware line and its recognition on store shelves. Client: INOX Cookware Website: inoxcookware.pk Date: January 15, 2020 Services: Packaging Design, Key Visuals for Print and Social Media Process 3D Modeling, Shader Development, Texturing, Lighting, Rendering, Post Production